Our Philosophy

We’re different so that you stand out. Let us introduce ourselves.

ATTICISM
[AT-UH-SIZ-UH M]

A concise and elegant expression.
We’re not public relators, we’re public disruptors.

WE ARE

Forward Thinking
Experienced
Unconventional
Effective
Quirky

WE ARE NOT

Traditional
Mechanical
Textbook
Full of ourselves
Bubblegum PR

RENAE
Founder & Director

Renae founded the Atticism in 2012 and has since become a recognised leader in the PR industry, renowned in Australia and overseas for her unique approach to PR and management. Renae has a great network of contacts thanks to her television career and international associations.

BEN
Snr Account Director

Ben has worked in the tourism and hospitality industry for over 20 years, establishing an extensive network of contacts throughout Australia, the UK and Europe through his work with Tourism Australia and Destination NSW. Ben is well known in the food, drink and travel sectors and a is part owner of Sydney Beer Week.

ANGELA
Snr Account Manager

Angela has had a high-level career in client management, public relations, celebrity management, event management and brand activations. Angela’s media career started with various newspapers before taking on client management roles for the likes of delicious magazine and Vogue Entertaining and Travel.

MAGGIE
Snr Account Director

Maggie brings over 9 years’ experience to The Atticism with a background in Hospitality PR, Corporate PR in the startup space and Marketing lifestyle brands. Maggie has broad experience across the development and implementation of engaging multi-channel communications campaigns using a strong PR strategy and refined social media focus.

VIRGINIA
PR Associate & Assistant

Virginia (Gin) is never one to shy away from a gif or dorky pun and is most often found hyped up on coffee. She joined the Atticism fresh from a year of freelancing in the creative and fashion industries in London and NYC. As assistant to all PR managers, Virginia is regularly asked for her creative input on strategy and execution.

MOND
Administration Manager

Mond assists the entire Atticism team with administration, graphic design and the day to day running of client accounts.  Mond is currently studying marking and graphic design at USYD which allows him to bring up-to-date and cutting edge techniques to our strategies and content plans.

MORETON
Copywriter & Content Editor

After relocating from London to Australia in 2015, Moreton joined The Atticism as a freelance copywriter and content editor. Moreton’s skills are called on to refine brand messages and to create unique content or blog posts for clients looking to re-engage their consumers. Moreton owns his own content agency, MH Copywriting.

EMMA
Social Community Manager

Emma works with The Atticism across social media and content management and her experience includes working with brands such as Sporteluxe, Coffee in a Cone, Peanut Butter Bar and Take 5. Emma owns her own copywriting and social agency, Content in the City, and is a freelance journalist in Sydney.

SONNET
Design Studio we LOVE

Pablo and Gareth are the founders of Sonnet, a design studio committed to delivering extraordinary brands through simplicity, beauty and purpose. Their work combines sharp thinking with killer creative to shorten the distance between your brand and your audience.

PUBLIC RELATIONS / CONTENT / EVENTS / SOCIAL MEDIA / BRANDING / COPYWRITING / MARKET RESEARCH / VISUAL IDENTITY / TONE OF VOICE / LAUNCH PARTIES
+ ALL THE GOOD STUFF

I'd like to SUBMIT A BRIEF or just SAY HELLO

help@theatticism.com
+612 8231 6647

Precinct 75, Suite 7.13
75 Mary Street
ST PETERS NSW 2044