Boutique PR based in Sydney
We bundle your individual unique offerings into appropriate stories, with the goal of positioning you as a thought or industry leader. Using third-party media endorsements, we bring your offering credibility by presenting your brand without the crude catch of an obvious agenda.
A PR firm with a difference
By managing and streamlining your entire brand message, we act as a central hub for all your communication. We avoid ‘bubble-gum PR’ and generic messaging which we believe is counterproductive to presenting a unique angle and a strong storyline.
We go virtual gold panning; sifting through the abundance of information surrounding your brand to identify the angles most valuable to your public relations strategy.
Lifestyle, Travel, Food, Drink & Hospitality Public Relations
And it works. According to media experts, high-quality, targeted editorial articles can be up to six times more convincing than standard advertorial. PR is only as effective as the story you tell, and the Atticism tells great stories