Our Team

We’re different so that you stand out. Let us introduce ourselves.

ATTICISM
[AT-UH-SIZ-UH M]

A concise and elegant expression.
We’re not public relators, we’re public disruptors.

WE ARE

Forward thinking
Experienced
Unconventional
Effective
Quirky

WE ARE NOT

Traditional
Mechanical
Textbook
Full of ourselves
Bubblegum PR

RENAE
Founder & Director

Renae founded The Atticism in 2012 and has since become a recognised leader in the PR and SME industries.

Renae was selected as head judge for the Public Relations Industry Awards in 2018 and is regularly interviewed by Australian and International press about her unique approach to PR and business management.

Renae shares her time between our Sydney and London offices and supervises all client accounts at The Atticism.

She loves coffee so much that she actually packs her Nespresso when she travels. #extra

VERA
Senior PR Manager

Vera started her career as a journalist and went on to work for the Australian Associated Press, gaining many ‘front cover’ stories in her role before deciding to make the change to consumer magazines and eventually, moving across to public relations.

Due to this, she has had much success with her PR career and understands both sides of media relations. Her pitching is effective and she has managed both large scale national campaigns and small local focus campaigns.

Vera is a self confessed kombucha addict and if she doesn’t get her daily fix, things can get pretty, um, tense…

EMMA
PR Account Manager

Emma has worked in the Sydney PR industry for over six years across lifestyle, hospitality, sport, fashion and beauty.

Emma takes a very strategic approach to PR and is well known for her clever concepts and structured methodologies, ensuring her client accounts have both short and long term concepts for brand longevity.

Emma also holds a Bachelor of Psychological Sciences and in her spare time, practices a LOT of Jivamukti yoga.  On weekends, you’ll find her wandering around the local farmers market, or at home with a cup of tea and a good book.

ALICE
PR Account Manager

COMING SOON

ASH-LEA
Operations Manager

Ash-lea joined The Atticism in 2015 as an EA to the Director,  before working her way up to the role of PR account manager in no time.

Taking a break from Australia, Ash-lea moved to Mexico and became fluent in Spanish, all whilst running an online social media company.   Ash-lea then returned to Australia, armed with a fresh eye for globalised communications strategies.

Ash-lea is now again working with The Atticism team as Operations Manager.

MOND
Junior Account Manager

Mond assists the entire Atticism team with administration, research, graphic design and the day to day running of client accounts.

Mond recently graduated from marketing and graphic design at USYD and is now well on his way to becoming a fully fledged public relations manager. Mond has already shown incredible potential and a unique flair for communications.

At home, he’s an aspiring music producer working on the exclusive Atticism office soundtrack.

CALE
XUCK Design

Cale is the owner of XUCK Design, conveniently in the same office space as The Atticism.

Cale has worked alongside high profile brands such as TFE Hotels, Jonah’s, Radisson Hotels, Range Rover, Hungerford Hill, Taylors Wines, Wagamama, Macquarie Bank and ALH Group (just a few names you might recognise).

We love Cale’s identity designs as they are minimalistic and refined – leaving room for the our client’s persona to be seen.

KRISTEN
Snr Content Manager

Kristen has been a freelance writer and editor since 2010, following an interesting (but ultimately unsatisfactory) career as a finance lawyer in NYC and Sydney.

Kristen is experienced with all things written and her work has been published in newspapers, magazines, and online media channels across Australia and the United States. She loves working with The Atticism to create bespoke, brand-savvy content that ranges from websites to case studies and all the words in between.

A native Californian, she now spends her time in sunny Brisbane. Most days you can find her madly typing on her iMac, pottering in the garden and eating veggie tacos.

MORETON
Copywriter & Content Editor

After relocating from London to Australia in 2015, Moreton joined The Atticism as a copywriter and content editor.

Moreton’s ‘word-smithing’ (nope, he would not approve of that word) skills are called on to help refine, or sometimes redefine, our client’s brand image and messages.

Moreton creates unique content for editorial articles, blog posts, expert profiles and media pitches.

He also loves to correct spelling mistakes and grammatical errors.

PUBLIC RELATIONS / CONTENT / EVENTS / SOCIAL MEDIA / BRANDING / COPYWRITING / MARKET RESEARCH / VISUAL IDENTITY / TONE OF VOICE / LAUNCH PARTIES
+ ALL THE GOOD STUFF

I'd like to SUBMIT A BRIEF or just SAY HELLO

Sydney

+61 2 8091 5256
sydney@theatticism.com

Suite 7.13, 75 Mary Street
ST PETERS NSW 2044