If you're looking for a 'WELLNESS CHECK' for your brand, our Discovery Audit is the best place to start.
Providing accurate & achievable strategies
"You wouldn't build a house without site survey and a plan... building your company (and brand) is no different.
We engaged The Atticism PR & Brand Development and kicked off with their discovery audit - can't recommend it enough. The team is amazing. We received over 70 pages of deep analysis and actionable insights about our brand, our market, competitors and the considerations for achieving our goals - all packaged up in a stunningly easy to digest document.
The value has extended way beyond just PR and marketing - we've used that same discovery audit output for furnishing to VCs, Gov grant applications and awards."
Testimonial by Discovery Audit Client, Adalbert Hutter, Founder of Cappsule.
Our comprehensive discovery process identifies any potential roadblocks to goals you have, outlines strategies for overcoming those and allows us to provide a proposal that is accurate and achievable from day one.
The areas of your business that we research in our discovery audit are fully customised around your specific goals and objectives, meaning that no two audit processes are the same. Where relevant, we consult with our team of industry specific or technologically trained experts to assist us in our auditing process.
The auditing process takes between two to four weeks and can include the below research areas.
Current Activity Check
Website & SEO Check
Brand Reputation & Sentiment
Key Staff Profiles
Media Ready Check
USP & SWOT Competitor Check
Brand Consistency (Visual/Written) Check
Image & Collateral Check
Influencer & Collaboration Opportunities
Social Media Audit
Our entry level discovery audit is designed to provide you with a high level understanding of where your brand is positioned when it comes to your overall image, your product or service offering and your overall market position.
This audit provides a solid baseline of research that can be used to develop a strategic campaign proposal that is accurate, realistic and achievable.
This option includes all of the features of the bronze audit as well as more extensive research into the strengths and weaknesses of your brand, your competitors and overall branding and marketability.
For new businesses, brands with limited exposure, or brands that struggle to hit KPIs or identify key areas to improve, this package is recommended.
The Gold Tier solution is for you if you would like to get an in depth, comprehensive professional evaluation which provides structured recommendations on how to improve your brand's visual and written appeal, as well as strategic plans to help your digital marketing and PR efforts.
This report offers a long-form report full of solutions that can be implemented in-house, or by an agency.