The Atticism is a boutique public relations and business development agency founded in Sydney in 2012. We specialise in public relations, brand identity, business development and content management… and we do things a little differently.
You wont find us chasing social media likes, enlisting endless influencers or sending out press releases
The Atticism has become the go-to agency for brands who are tired of ‘textbook’ PR. Editors have told us they think media releases are super boring, so we create different ways to engage media and to get your message across. We speak best to individuals who respond to the unconventional and unexpected.
We are committed to developing genuine, emotional connections between brands, journalists and the public. When it comes to PR, the only way to to have your brand stand out from the crowd is by forging new and interesting ways to connect with your consumer.
If we can’t manage to stand out as an agency, how can our clients expect us to have the skills to make them stand out?
In recognition of being pretty awesome, The Atticism were chuffed to be named as finalists in the Mumbrella ComsCon Awards in Australia for Best PR Employer, as well as one of Anthill Magazine’s Top 100 Coolest Companies in 2018. We have also been featured in the book “When Other’s Won’t” by Cody Royle (USA), news.com.au, Human Capital Magazine, Sunrise TV and more.
The Atticism is a registered member of the Public Relations Institute of Australia and our Director, Renae Smith, is a Head Judge for the PRIA Golden Target Awards… she knows a good campaign when she sees one.
If you’re ready to leave your comfort zone and forge a new way with us, get in touch to find out more.