What OUR CLIENTS think

"Absolutely love working with The Atticism. It's not easy to find an agency that ads proper value to your brand. I've been working with them for a year, and let me preface this by saying that i've been handling agencies for 15 years. Working with Renae and the team is an anxiety free experience. They get the job done, and they do it so well you'll never EVER want to go anywhere else.

I will take a minute to pass on my experience with them because, like me, you're probably looking for the right partner for your brand.

My points of anxiety (that they knock out of the park) come from past experiences of working with both HUGE multinational agencies and small boutique agencies.With the multinationals it has been my experience that they don't pay as much attention to the smaller clients as they do with their BIG clients, They focus on the 20% of the client base that give them 80% of their earnings, I run a medium sized brand and I always have to fight for attention and constantly follow up with my account handlers to make sure the job gets done, and, I have been disappointed every single time because my medium sized brand gets deprioritized.

Small boutique agencies are, from my experience, usually very unorganized and lacking when it comes to the reach of their network (Vs multinationals that have global reach). You can't use the same small boutique agency in London that you used in Dubai. So it is a constant journey of educating new agencies on your brand, make sure all the fundamentals are aligned and then following up to make sure they get the job done and in most cases you end up doing things yourself because you just don't trust them to get the job done.

The Atticism do this incredible thing, They work with a conscience :). They understand your brand, and your needs, on a fundamental level, and become an extension of you and your brand. They create great strategies, and more importantly they execute them with grace and a phenomenal amount of dedication. They also have the right connections and their network does everything you want it do both regionally and globally level. (They've worked for me across EU & MENA)

It takes me one 15 minute call a week to align on things and the work gets done, and it gets done WELL. They just do it better, at least better than anyone else i've worked with, and I've worked with at least 20 agencies including the likes of MSL, Leo, Ogilvy, Editor and Ketchum.

Working with The Atticism is an anxiety free experience. They work harder and smarter than everyone else I've worked with, you can trust them, and they WILL make you a HAPPY client."
Boudy Boutsani
Swiss Butter
"We initially engaged Renae Smith and her agency, The Atticism, to oversee our public relations efforts in Australia, but it was during a subsequent meeting in the UK that the true potential of our partnership became crystal clear. Her insight into the nuances of global markets, coupled with her ability to adapt and innovate, made it an easy decision for us to have her lead our branding efforts globally.

Renae possesses a unique blend of strategic foresight and practical experience, enabling her to execute effective campaigns that resonate on an international scale. However, what truly sets Renae apart is not just her professional expertise but her personal qualities. In an industry where transparency and integrity can sometimes be in short supply, Renae is a breath of fresh air. She is honest, reliable, and legitimately invested in the success of our campaigns.

Her straightforward approach has fostered a sense of trust and ease, making every project not just a professional endeavour but a collaborative journey.For any brand looking to make a genuine impact, Renae and her team are the epitome of professionalism, creativity, and integrity. We look forward to continuing our successful partnership and cannot recommend her services highly enough."
James Stevens
Mr Roses
As a US based event production company taking its first tentative steps into a brand new international market it was important for us to choose the right media partner with the right connections and the right attitude. Good, creative and effective PR is a critical component in our marketing mix and we had to be sure we were selecting the right team to work with. Having spoken to various companies we eventually decided to engage The Atticism. It was, and remains, one of the best decisions we made. Renae and the team manage to balance a relaxed and easy going attitude with a tenacious drive to deliver results which, for me, is what sets them apart from many agencies we've worked with in the past.

At the end of the day though, it's all about results and in this regard, The Atticism excelled. From coverage in some of the most important online and printed media to multiple live TV hits they provided us with more exposure than we could have hoped for. We would not hesitate to recommend The Atticism to anybody who cares to ask and we look forward to a long and fruitful relationship.
Grahame Ferguson
CEO, XL Event Lab
"Renae and her team at The Atticism are the real deal. They are always very prompt and responsive. However what really sets The Atticism a part is Renae's grasp on strategy and what will work with journalists. Renae spends a great deal of time, going above and beyond to ensure that strategy is created and press releases well written, and sent out each week by the team.I believe Renae truly cares about her clients and their success. She is also very flexible to adapt and change her approach if and when is needed depending on the media landscape. I would have no hesitation in fully recommending Renae and her team. I have seen her go above and beyond time and time again."
Lloyd Edge
Aus Property Professionals
"The Atticism is easily one of the best agencies I have worked with professionally. Renae, Jasmine and Danielle are wonderful to work with – what really sets them apart is a genuinely exceptional approach to client satisfaction and attention to detail. The team are responsive, transparent and consistently go above and beyond delivering highly bespoke PR media strategies with outstanding results."
Jessica Graham
Plan Radar
“Our experience with The Atticism has been remarkable and continues to be an enjoyable journey. Radiating excellence, they seamlessly blend attention to detail with a deep understanding of client aspirations. Their forward-looking mindset ensures tailored solutions that surpass expectations. A heartfelt thank you to Jasmine and Danielle, our invaluable account managers, whose personal commitment elevates every interaction. With The Atticism, it's more than just professional collaboration—it's a journey of shared success and genuine connection.”
Michael Casey
Evergreen Infrastructure
"The Atticism have been amazing from start to finish! When we initially sat down to discuss an engagement they provided clear and transparent deliverables and performed extremely well against all of them. They've been great to work with and super flexible / accommodating to any requests too. Highly recommend!"
Will W
"Thank you so much for the amazing work you have done for us to-date!  You have thought outside the box to come up with some really unique initiatives and everything you have delivered for us so far, has gone seamlessly. We look forward to a long-term business relationship with your fabulous team."
Jade Fardouly
Marketing Manager, Mark Moran Group
"I’ve worked with The Atticism on two projects now and I’m very impressed with their flexibility, professionalism and ability to get the job done. The results we’ve had with them have far exceeded our expectations and ensured that we get some great quality coverage that we’ve been proud to share far and wide. Their positive attitude and work ethic suits our business to a tee – they tell us how it is!"
Ros Frame
Global PR Manager, Atom Brands (UK)
"It is easy to perpetuate old patterns in an industry like hospitality where the core business can be repetitive week to week. The Brand audit highlighted a number of key areas of the business where we weren’t performing as well as we could have, and just as importantly provided solutions which were actionable moving forward."
Jack Leary
Co-Founder, ALMA
The Atticism blew us away right from the get-go, they were quicker to respond, and quicker to action than any of the other PR companies we had contacted. Renae and Ben understood our goals straight away and created a plan to help us achieve them, their contacts and experience in the hospitality industry were invaluable in this.
Myself and Tom could not recommend The Atticism highly enough and are excited about the future with them on board with us.
Simon Evans
Caveau Restaurant
On behalf of Lotus Dining, I wanted to send through a huge thank you to each and every one of you. You have been an absolute pleasure to work with. Your talents and insights have allowed us to grow and develop venue to venue and as a dining group.
Your support throughout the moments we have shined and importantly our most difficult times, has been greatly appreciated. Thanks so much, again.
Mindy Woods
Lotus Dining Group
You wouldn't build a house without site survey and a plan... building your company (and brand) is no different.We engaged The Atticism PR & Brand Development and kicked off with their discovery audit - can't recommend it enough.
The team is amazing. We received over 70 pages of deep analysis and actionable insights about our brand, our market, competitors and the considerations for achieving our goals - all packaged up in a stunningly easy to digest doc (courtesy of Isabelle Knowles and Ashley Hunt)The value has extended way beyond just PR and marketing - we've used that same discovery audit output for furnishing to VCs, Gov grant applications and awards.
Adalbert Hutter
Founder of Cappsule
At MATE we have been going through our transformation journey as a newly established business. We knew that the quick success we achieved in a short about of time was not sustainable moving forward as our competitors caught up with us. We needed to get our story out to the market to help us achieve our objectives and build the credibility we needed to support our customer acquisition strategy.
When we engaged with The Atticism, the first thing they said to us was ‘we don’t just do press releases, we do PR’. This really resonated with us because their business plan was about being different and standing out, that’s exactly why MATE was established.
MATE is also a business challenging the norm and trying to do things better, that’s what the Atticism are all about and they complement our business perfectly.
The constant determination, ideas and their approach to their work is very refreshing but overall its effective. Renae, Alice, Emma and the rest of the Atticism team are creative, responsive and just bloody good people to work with.
To the Atticism team, thanks for being part of our journey and helping MATE deliver its business goals.
Mark Fazio
General Manager, MATE
Marrickville Metro has been a shopping centre in the Inner West for the past 30 years. Its lack of evolution over the years has been admired by the grass roots inner westie audience, however we were due to evolve with a major development valued at $142m and had to take our community on our journey of evolution. 
The Atticism were brought in early for their strength in food & beverage PR as we were establishing a new dining precinct. They didn’t shy away from any situation and were a valuable partner during the development build process, particularly helping to establish strong community engagement with our close-by neighbours, manage tricky situations and evolve organically to capture our more-pessimistic Inner West audience. 
They are true partners and a really friendly, approachable team where nothing is too much. dining precinct.
Amalia Collins
Marketing Manager, Marrickville Metro
I came to Renae pre-launch as a scrappy upstart with a very limited budget, no history in food or hospitality but very nice packaging and a conviction my product had potential. Renae got it, and me, immediately.
From before the beginning, Renae has shaped my brand, identified its strengths and unique offerings and taken practical steps to translate that brand to my potential customers.
Renae recognised that my greatest appeal was to the craft beer drinking foodie market, and she was bang on. She is masterful in gently showing a client the potential of a new approach, goodness knows we’re too close to the product to often see it ourselves!
It’s a testament to Renae’s prowess that even though I am a publicist by trade, she is the most critical investment I’ve made in the business, and as soon as I can afford to pay her exorbitantly I will be trying to make her my own full time.
Chrissy Flanagan
Words cannot describe how much I have learnt and loved working with Renae and her team at The Atticism for the past four months.
Renae doesn’t just take the brief and deliver like many other agencies might, she immerses fully in the project and works well beyond scope to ensure the best outcomes for all. She injects a sense of passion and optimism into the project yet is fiercely focused and determined to ensure she gets results.
Securing media for charities is a really tough gig with an over-saturation of causes, but Renae worked against many odds to secure a long list of opportunities across TV, print, online and radio, and on a shoe-string budget. Renae has bought a definite “joie de vie” to our campaign and I can’t wait to work her again!
Janine Koorey
Raised Collective
Thank you so so much for the amazing work you’ve done for us. We are lucky to have you guys and look forward to round two! You have all been amazing and incredibly inspiring.
We have had a lot of people make it their point to tell us that they are “so glad they found us” and that they “will never go to another studio because of what yoga represents elsewhere.” Everyone feels like this is were they can find their yoga and that is in big part thanks to your messaging.
Victoria Csarmann
I Am That - Yoga
I've known Renae since the very beginning of my brand launch years ago and she helped me navigate the PR scape with absolute patience, professionalism, kindness and more. Even though the media scene has changed a lot over the years, Renae and her team have always been supportive and wonderful. We look forward to working together with them again.
Phoebe Song
Founder of Snow Fox Skincare
The tasks that you have been assigned was extremely challenging due to the adversity of the business environment and the perception of the market and investors. Nevertheless you have demonstrated through the weeks commitment and desire to succeed regardless of the time and energy required. Atticism team deserves all the praises for their continual efforts to find ways to offer us workable options.
You have demonstrated that not only you are equipped but also motivated to go the extra miles.
Jean-Michel Offe
Partnerships Manager, M+ (Hong Kong)

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